Complementary and Alternative Medicine (CAM) Market Outlook, Trends And Future Opportunities (2024-2031)

Complementary and Alternative Medicine (CAM) Market Outlook, Trends And Future Opportunities (2024-2031)

Complementary and Alternative Medicine (CAM) Market, By Type (Traditional Alternative Medicine, Body Healing, Mind Healing, External Energy Healing, Sensory Healing), By Intervention (Botanicals, Acupuncture, Mind, Body, and Yoga, Magnetic Intervention), By Distribution (Direct Sales, E-sales, Distance Correspondence), By Application (Direct Pharmaceutical, Nutraceuticals, Personal Care, Beauty Supplements), Region (North America, Europe, Asia Pacific, Latin America, Middle East & Africa) The report offers a comprehensive view of the market from supply as well as demand side to help take informed decisions.

  • Published On: Sep 2024
  • Author(s): Sagar Karlekar
  • Report ID: IDA174
  • Region: Global
  • Format: PDF/EXCEL

Table of Contents

Chapter 1. Research Methodology and Scope

  • Market Segmentation and Scope
  • Regional Coverage
  • Objectives
  • Research Methodology

Chapter 2. Executive Summary

  • Market Landscape
  • Market Size & Forecast
  • Competitive Landscape

Chapter 3. Complementary and Alternative Medicine Market: By Product Type Market Trends, Size, and Future Outlook

  • Product Type Market Size (US$), CAGR (%), and Forecast (2021-2031)
  • Product Type Definitions, Technology Landscape
  • Product Type Market Drivers
    • Product Launches
    • Technology Launches
    • Other Market Drivers
  • Product Type Market Restraints

Chapter 4. Complementary and Alternative Medicine Market: By Therapy Type Market Trends, Size, and Future Outlook

  • Therapy Type Market Size (US$), CAGR (%), and Forecast (2021-2031)
  • Therapy Type Definitions, Technology Landscape
  • Therapy Type Market Drivers
    • Product Launches
    • Technology Launches
    • Other Market Drivers
  • Therapy Type Market Restraints

Chapter 5. Complementary and Alternative Medicine Market: By Distribution Channel Market Trends, Size, and Future Outlook

  • Distribution Channel Market Size (US$), CAGR (%), and Forecast (2021-2031)
  • Distribution Channel Definitions, Technology Landscape
  • Distribution Channel Market Drivers
    • Product Launches
    • Technology Launches
    • Other Market Drivers
  • Distribution Channel Market Restraints

Chapter 6. Complementary and Alternative Medicine Market: By Application Market Trends, Size, and Future Outlook

  • Application Market Size (US$), CAGR (%), and Forecast (2021-2031)
  • Application Definitions, Technology Landscape
  • Application Market Drivers
    • Product Launches
    • Technology Launches
    • Other Market Drivers
  • Application Market Restraints

Chapter 7. Complementary and Alternative Medicine Market: By End User Market Trends, Size, and Future Outlook

  • End User Market Size (US$), CAGR (%), and Forecast (2021-2031)
  • End User Definitions, Technology Landscape
  • End User Market Drivers
    • Product Launches
    • Technology Launches
    • Other Market Drivers
  • End User Market Restraints

Chapter 8. Complementary and Alternative Medicine Market: By Form Market Trends, Size, and Future Outlook

  • Form Market Size (US$), CAGR (%), and Forecast (2021-2031)
  • Form Definitions, Technology Landscape
  • Form Market Drivers
    • Product Launches
    • Technology Launches
    • Other Market Drivers
  • Form Market Restraints

Chapter 9. Complementary and Alternative Medicine Market: By Source Market Trends, Size, and Future Outlook

  • Source Market Size (US$), CAGR (%), and Forecast (2021-2031)
  • Source Definitions, Technology Landscape
  • Source Market Drivers
    • Product Launches
    • Technology Launches
    • Other Market Drivers
  • Source Market Restraints

Chapter 10. Complementary and Alternative Medicine Market: Regional Market Trends, Size, and Future Outlook

  • North America Trends, Market Size (US$), CAGR (%), and Future Outlook
    • North America Market Size (US$), CAGR (%), and Forecast (2021-2031)
    • North America Definitions, Technology Landscape
    • North America Market Drivers
      • Product Launches
      • Technology Launches
      • Other Market Drivers
    • North America Market Restraints
    • Competitive Outlook
  • Europe Trends, Market Size (US$), CAGR (%), and Future Outlook
    • Europe Market Size (US$), CAGR (%), and Forecast (2021-2031)
    • Europe Definitions, Technology Landscape
    • Europe Market Drivers
      • Product Launches
      • Technology Launches
      • Other Market Drivers
    • Europe Market Restraints
    • Competitive Outlook
  • Asia Pacific Trends, Market Size (US$), CAGR (%), and Future Outlook
    • Asia Pacific Market Size (US$), CAGR (%), and Forecast (2021-2031)
    • Asia Pacific Definitions, Technology Landscape
    • Asia Pacific Market Drivers
      • Product Launches
      • Technology Launches
      • Other Market Drivers
    • Asia Pacific Market Restraints
    • Competitive Outlook
  • Latin America Trends, Market Size (US$), CAGR (%), and Future Outlook
    • Latin America Market Size (US$), CAGR (%), and Forecast (2021-2031)
    • Latin America Definitions, Technology Landscape
    • Latin America Market Drivers
      • Product Launches
      • Technology Launches
      • Other Market Drivers
    • Latin America Market Restraints
    • Competitive Outlook
  • Middle East & Africa Trends, Market Size (US$), CAGR (%), and Future Outlook
    • Middle East & Africa Market Size (US$), CAGR (%), and Forecast (2021-2031)
    • Middle East & Africa Definitions, Technology Landscape
    • Middle East & Africa Market Drivers
      • Product Launches
      • Technology Launches
      • Other Market Drivers
    • Middle East & Africa Market Restraints
    • Competitive Outlook

Chapter 11. Complementary and Alternative Medicine Market: Competitive Landscape

  • Procter & Gamble
    • Company Overview
    • Financial Outlook
    • Product Portfolio
    • Strategies
  • Boiron
    • Company Overview
    • Financial Outlook
    • Product Portfolio
    • Strategies
  • Weleda AG
    • Company Overview
    • Financial Outlook
    • Product Portfolio
    • Strategies
  • Nestlé SA (Atrium Innovations)
    • Company Overview
    • Financial Outlook
    • Product Portfolio
    • Strategies
  • Hyland's
    • Company Overview
    • Financial Outlook
    • Product Portfolio
    • Strategies
  • Arbonne International LLC
    • Company Overview
    • Financial Outlook
    • Product Portfolio
    • Strategies
  • Nature's Sunshine Products
    • Company Overview
    • Financial Outlook
    • Product Portfolio
    • Strategies
  • Himalaya Global Holdings Ltd.
    • Company Overview
    • Financial Outlook
    • Product Portfolio
    • Strategies
  • Herb Pharm
    • Company Overview
    • Financial Outlook
    • Product Portfolio
    • Strategies
  • Nutraceutical International Corporation
    • Company Overview
    • Financial Outlook
    • Product Portfolio
    • Strategies
  • Gaia Herbs
    • Company Overview
    • Financial Outlook
    • Product Portfolio
    • Strategies
  • Helix and Gene GmbH
    • Company Overview
    • Financial Outlook
    • Product Portfolio
    • Strategies
  • Bio-Botanica Inc.
    • Company Overview
    • Financial Outlook
    • Product Portfolio
    • Strategies
  • Mediral International Inc.
    • Company Overview
    • Financial Outlook
    • Product Portfolio
    • Strategies
  • Deepure Plus
    • Company Overview
    • Financial Outlook
    • Product Portfolio
    • Strategies

Research Methodology

  • Primary Research
  • Secondary Research
  • Assumptions
  • IDataAcumen Analysis
  • Paid Databases

Appendix

  • About Us

Frequently Asked Questions

The Complementary And Alternative Medicine Market was valued at US$ 82.5 billion in 2024.

Key growth factors include increasing consumer awareness, rising healthcare costs, growing acceptance by healthcare professionals, and interest in natural and holistic health approaches.

Factors hampering growth include lack of scientific evidence for some therapies, regulatory challenges, inconsistent quality control, and skepticism from some medical professionals.

Biologically-based therapies, including herbal medicines and dietary supplements, lead the market due to their widespread use and acceptance.

Major players include Ayush Herbs Inc., Nordic Naturals, Herb Pharm, Pure Encapsulations, LLC, Nestlé (Atrium Innovations), and Nature's Bounty.

The market is projected to grow at a CAGR of 7.3% from 2024 to 2031, reaching US$ 135.1 billion by 2031.

Key drivers include increasing chronic disease prevalence, growing interest in preventive healthcare, rising disposable incomes, and integration of CAM into conventional healthcare systems.